Flower Festival

Flower Festival, Garden Tourism, Media, Projects /

Immersion Garden just got bigger and better

For the second edition of the Immersion Garden at the world’s oldest tulip festival, Tulip Time in Holland, MI, IGMPR introduced the Delftware floral benches with patterns designed by Heinen Delfts Blauw and Pepijn van den Nieuwendijk. Another great addition were over 30 large interpretation displays with artwork visuals collected from museums all over the world, explaining the Journey of the Tulip – how it travelled from East to West – , and tulip art and culture in the Netherlands. During 8 days we received thousands of visitors each day and had sold-out weekends and rave reviews. We let the images and video’s speak for itself!

Obtained from social media
Flower Festival, Garden Tourism, Horticulture /

All new show ‘Bloom with a View’ goes live at the North Carolina Arboretum

On May 1, a brand new floral experience created by IGMPR and the NC Arboretum opened to the public. IGMPR pioneered a new approach of integrating Immersive Blooming Objects as extensions to the hard- and softscapes of the garden. This transforms the garden into a unique floral experience, while using thousands of Lily, Calla and Hydrengea’s. More information at: https://www.ncarboretum.org/bloom-with-a-view/

Credit Camilla Calnan Photography
Credit Camilla Calnan Photography
Credit Camilla Calnan Photography
Flower Festival, Projects /

New Immersive Blooming Object for Parco Sigurtà

In March 2023, Parco Sigurtà added another painting of its founder Enzo Sigurtà to its collection of Immersive Blooming Objects created by IGMPR. With specifically forced tulips and hyacinths the installation was a colourful and fragrant surprise for visitors this early in the season.

Flower Festival /

New exhibition announced!

We are very excited to announce that our immersive ‘Journey of the Tulip’ experience will will feature during the world’s oldest tulip festival, Tulip Time in Holland, MI. This is our first project in the USA and we can’t wait to welcome visitors next May!

Flower Bulbs, Flower Festival, Garden Tourism /

Record visitation for Dafeng Holland Flowers

On March 27, the Dafeng Holland Flower Park the Tulip Festival in Dafeng Holland Flower was officially opened. With new floral acts, parades and installations it offers the visitors an immersive experience into the world of flowers. A dazzling 299.000 visitors enjoyed the tulips from April 3-5 during the Chinese Tomb Sweeping festival, and more are expected to visit throughout April.

Many of the scheduled tulip festivals around the world had to scale back or close also this spring due to COVID-19 restrictions, but fortunately there are still some places open for people to enjoy them!

IGMPR has been supporting Dafeng Holland Flowers since 2015, when it first opened to the public ,and the park has developed itself into one of the major tourist attractions in East-China and is the largest flower park in China.